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Paulaner & Oktoberfest

You Can’t Have An Oktoberfest Without Paulaner

Paulaner’s deep ties to Munich can be seen in its strong presence at the Oktoberfest. The monk’s head logo can be seen wherever you look, and the famous Paulaner tower with the oversized beer mug spinning at the top is one of the icons of the festival. Paulaner Oktoberfest Bier is served in three large tents: Paulaner-Festhalle Winzerer Fähndl, Armbrustschützen-Festhalle and Käfer’s Wies’n-Schänke. There is also Weissbier in the Weinzelt (wine tent). But, many smaller tents also serve the famous Paulaner.

The Paulaner Festzelt "Winzerer Fähndl"

The Paulaner beer tent, Winzerer Fähndl, is one of the most popular tents at the Oktoberfest. Built in the style of a medieval knight’s castle, the iconic bright yellow tower supporting an oversized beer mug has been a landmark for more than 100 years. With an estimated theoretical 42,300 liters (approximately 11,174 gallons) of holding capacity, the gigantic beer mug spins majestically above the Paulaner beergarden, which for many insiders is considered the most beautiful area at the Oktoberfest.

The tent was first constructed in 1895 when the Crossbow Society, Winzerer Fähndl (named for the hero Kaspar Winzerer [1475-1542]), was invited to open a tent at the Oktoberfest. The Thomasbrau Brewery (which merged with Paulaner in 1928) subsidized the tent and supplied the beer. 

Today the Winzerer Fähndl is a vibrant family tent, the meeting place for FC Bayern fans and a great place to enjoy a Paulaner Oktoberfest beer.

Experience the Oktoberfest with me!

Come with our brewmaster Christian Dahncke to Munich and experience the unforgettable Oktoberfest atmosphere in the Paulaner marquee.